Samsung will release a 46", 240Hz LED HDTV in the second half of 2009, which is probably enough in itself to make me excited - but it also comes with the Yahoo!/Intel TV widgets platform built in. The Yahoo! demo video shows a scrollable widget dock (running Y!'s Konfabulator platform) at the bottom of the TV screen which can be accessed using the TV remote control. This allows viewers to discover, download and consume widgets and their content either within the confines of the dock (for example a quick share price update or football score), or to pop open a sidebar to get full content. There is also the option to scale the content to the full screen. The usual suspects of photos (via Flickr), News, Weather are available out-of-the-box, plus a download service to acquire more.

Some observations and questions:


  • Not clear on the revenue model for widget developers. For now the business model for Yahoo! providing and maintaining the platform is ad revenue (within the content and possibly the dock itself), for the TV manufacturers it is the attraction of a brand new interactive feature, in a fiercely competitive high-end TV market (even in global recession)
  • Yahoo's demo somewhat optimistically promotes their Video On Demand widget, an 'over the top' IPTV service. I say optimistically because streaming of 1080p HDTV is likely to be a far from smooth experience - just look at the trouble BBC iPlayer has delivering far lower bitrates to iPods and Wiis over a congested internet. However if Y! stream at a realistic bitrate for smooth frame transition, the quality will look poor on a large hi-res screen.
  • A potential killer feature was not mentioned - the ability to detect a friend's TV presence and chat to them inline. For many years I have watched Champions League games whilst frequently texting friends on the hope that they are watching too. There is a Twitter TV widget available; if that could be mashed up to find out which of your friends is also watching the big game (or even Masterchef), then there could be a terrific user experience of seeing your Twitter group's chat scrolling along in real time. Presumably such 'TV presence' would involve IMS or similar so that it could be queried over IP by the widget engine.
  • Can mobile play a role here? I like the idea of the mobile screen (ideally touchscreen) providing an electronic service guide through which you select content for viewing on the TV screen. The mobile could be used to input text (instead of a clunky TV screen keyboard operated by the TV remote) and also the voice interface for a VOIP interface for live chat (sports events being a good example again). It could also provide the billing interface for content/services: it's not clear how viewers will pay for any future premium widgets, are they supposed to have a billing relationship with Yahoo? The TV manufacturer? Their Digital TV provider (which may be freeview...?). A TV-phone bridge could solve this.
  • There is an opportunity here to evolve the interactivity of the 3D web. I've blogged before about the possibility for user-controlled advertising, whereby a Wiimote or similar is used to point at an object on the screen (a kitchen blender, for example) and a sidebar pops-up with details/price/rating and a click to buy. The connectivity would be provided by TV widgets, what's missing is the ability for a pointer to recognise clickable content within the TV image - but that surely not far off given that it is digital content and could be tagged.

  • So a promising technology and one that will hopefully become mass-market. I suggest that the simpler services (and not HDTV Video On Demand) will be succesful, and hope that there will be an enticing developer model and a place for mashup with mobile.